Version 1.0 – Vehicle Subscriptions Billing

Manufacturer
Manufacturer
Car
Car
Customer
Customer

Use Case

Vehicle Subscription Model Challenges

Millennials prefer 'subscription of car service' rather than 'buying a car'.

Millennials prefer 'subscription of car service' rather than 'buying a car'.

Forced manufacturers to adapt 'vehicle subscription model'.

Forced manufacturers to adapt 'vehicle subscription model'.

Customers want to subscribe and swap the car as needed multiple times with less liability.

Customers want to subscribe and swap the car as needed multiple times with less liability.

Traditional 'Buy' Model

  • 5 or 6 yr revenue distribution, with 'financing' revenue
  • Parts and Service revenue for the life-time of the vehicle
  • Up-selling of other additional warranty, maintenance services with high profit margins
  • 'One car-One owner' relation, with minimal wear and tear

New 'Subscription' Model

  • 6 months to 2 yr subscription model with fixed amount.
  • Not applicable – All maintenance is with the car manufacturer
  • Not applicable
  • Multiple owners per car in a month, with faster asset life reduction

Challenge vs Solution

  • How to be profitable, in subscription model economy?
  • Adapt to 'high volume' and 'Vendor revenue streams'.
  • Convert cars to 'marketing platforms' with 'Vendor Market place (AI)' for additional revenue.

Solution?

Implement VB's “Vehicle Subscription Platform”.
To handle the 'revenue/ profit challenges', companies have to look for a comprehensive 'Cloud billing and Marketing platform' that can support

To handle the 'revenue/ profit challenges', companies have to look for a comprehensive 'Cloud billing and Marketing platform' that can support

  1. Vehicle Subscription Agreements – Create and Manage Customer Subscription plan agreements in one place, for both company products and vendor services.
  2. Customer Preferences – Capture detailed customer master info and preferences, for consumer behavior and geo-specific marketing.
  3. Swap or Trip Transactions – Capture individual swap or daily trips, up-sell vendor products and services – like one-time car upgrades, wifi usage, on demand movie or music streaming services, concierge services and charge them to the customer account efficiently.
  4. Vendor Catalogs – Provide vendors ability to load their products and services as”catalogs” in the platform, that are location (geo-specific).
  5. AI driven Vendor Market Place – Establish “intelligent”, AI driven “Vendor Market place”, and present to customers, in the vehicles, and increase goods and service sales. Enable additional “revenue stream” for the car manufacturer and dealer.
  6. Dealer Dashboard – Dealers and car manufacturers have detailed AI driven, intelligent analytics dashboards, for customers and vehicles data, for efficient decision making.
  7. Vehicle Logs – Maintain vechicle logs, including trips, idle time, maintenance, accidents, and asset depreciation notes.